Consumer protection law across EMEA continues to evolve rapidly in response to digitalization, emerging technologies (particularly AI) and the continued expansion of online commerce. As we move into 2026, regulators are preparing significant reforms that will reshape business obligations and strengthen consumer‑protection enforcement. Below is an overview of the most important developments to watch this year.Continue Reading What to Watch in 2026: Key Developments in EMEA Consumer Protection
Consumer Protection
FTC Challenges Deceptive Artificial Intelligence Claims
By Laura Kim, Andrew Siegel & Taylor Kay on
Posted in Artificial Intelligence (AI), Consumer
In September, FTC Chairman Andrew Ferguson called for the FTC to regulate artificial intelligence claims through its existing consumer protection authorities: “Imposing comprehensive regulations at the incipiency of a potential technological revolution would be foolish. For now, we should limit ourselves to enforcing existing laws against illegal conduct when it…
Continue Reading FTC Challenges Deceptive Artificial Intelligence Claims